What's New in Oracle CPQ: Feature Trends from 24A Through 26A

A deep dive into 195+ features across nine quarterly releases, revealing where Oracle is steering its Configure, Price, Quote platform.

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Executive Summary

Oracle's Configure, Price, Quote (CPQ) Cloud has undergone a significant transformation over the past two years. Across nine releases—spanning 24A (Q1 2024) through 26A (Q1 2026)—Oracle has shipped approximately 195 features touching every major area of the platform. Several clear trends emerge from this cadence:

1. AI & Generative AI have moved from non-existent to deeply embedded in the quoting workflow
2. Redwood UX is being systematically rolled out to replace the legacy UI across quoting, configuration, and administration
3. Asset-Based Ordering (ABO) received a massive overhaul in 25D with seven dedicated features
4. The Pricing Engine has evolved from simple list pricing toward dynamic, matrix-based, agreement-aware pricing
5. REST APIs now cover almost every functional area, signaling Oracle's commitment to headless/composable architectures
6. Integration has broadened beyond Oracle Fusion to tightly embrace Salesforce, Microsoft Dynamics 365, Oracle Commerce Cloud, and DocuSign

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Feature Volume by Release

[!NOTE] Feature counts include features delivered both enabled and disabled (opt-in). REST API features are counted individually.

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Trend 1: AI & Generative AI — From Zero to Core

Oracle CPQ had zero AI features in 24A–24D. Then the pace accelerated dramatically:

What This Means for CPQ Teams

• Quote generation is becoming assisted: AI can summarize complex quotes, rewrite sections for clarity, and recommend products
• The Intelligence Portal (25C) signals Oracle's move toward embedded analytics within CPQ, not just the transactional workflow
• AI features are spreading beyond quoting into administration (26A: AI-generated rule descriptions), which will accelerate admin productivity
• Oracle is making AI available across CRM platforms, not just Fusion—25C explicitly supports non-Oracle CRM integrations for AI summaries

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Trend 2: Redwood UX — A Multi-Year UI Transformation

Oracle's Redwood design system is being systematically rolled out. Here's the progression:

Key Takeaway

The Redwood rollout started with the quoting experience (25A) and is now reaching administration and configuration (26A). By 26A, all three major user personas—sales reps, admins, and configurators—have Redwood-native experiences. This is Oracle signaling that the legacy JET-based UI's days are numbered.

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Trend 3: Asset-Based Ordering (ABO) — Major Platform Investment

25D contained seven ABO-specific features, the single largest feature cluster in any release:

• Access to Standard Asset-Based Ordering
• Add Extension ABO BML Functions
• Custom Asset Attribute Mapping
• Customer Asset Action Type
• Pending Fulfillment Status and Partial Fulfillment
• Asset Data Integrity Enhancements
• Detailed Tracking of Asset Key Based on Order Flow

26A continued with:

• Date Effectivity Support for Asset Reconfiguration
• Asset Action Log History

Why It Matters

ABO is critical for subscription and recurring-revenue businesses. Oracle is clearly building out a standard, productized ABO framework (note: "Standard ABO" prefix) to replace custom ABO implementations, which have historically been complex and brittle. The addition of date effectivity (26A) and partial fulfillment support (25D) shows Oracle targeting enterprise-grade subscription management.

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Trend 4: Pricing Engine — From Simple to Sophisticated

The pricing engine has received consistent investment across all nine releases. The evolution:

24A–24B: Foundation Building

• Block Pricing, Tier & Volume Pricing display
• Dynamic Attribute-based Matrix Pricing
• Sales Agreements Pricing, Uplift & Markup Pricing
• Currency Conversion, Price Effectivity

24C–24D: Extensibility & Compliance

• SOX Data Compliance in CPQ Pricing
• BML Scripting before/after pricing engine calculations
• Extensible Output Values from the Pricing Engine
• Enhanced Scripting Support for Price Models

25A–25B: Scale & Aggregation

• High Scalability of Price Models and Matrices
• Tier Aggregation Across a Quote
• Charge-Specific Price Adjustments
• Inline Import/Export of Prices

25C–26A: Access Control & Localization

• Admin Access Controls for Pricing Objects
• Granular Access Control for Price Models
• Localization for Rate Plans and Rate Cards
• Enhanced Effectivity Date Support
• Alternate Tier Quantity

The Pattern

Oracle is evolving CPQ Pricing from a feature that computes a price to a pricing platform with its own access controls, compliance features, scripting hooks, and localization capabilities. This positions CPQ's native pricing engine to compete directly with standalone pricing solutions like PROS or Vendavo.

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Trend 5: REST API Explosion — Building a Composable Architecture

Every single release includes multiple new REST APIs. Across all nine releases, roughly 60+ REST API features were delivered:

What This Signals

Oracle is making CPQ a fully API-first platform. This enables:

• Headless CPQ implementations where the front-end is custom-built
• Deep integration with middleware and iPaaS tools
• Automated testing and CI/CD for CPQ configurations
• Third-party ecosystem development

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Trend 6: Expanding Integration Ecosystem

Oracle CPQ's integration story has broadened significantly:

Salesforce

• 24A: Embedded Transaction UI for Experience Cloud Users
• 25C: Salesforce Product Synchronization via Integration Center
• 25D: Concurrent Synchronization of Both Fusion and Salesforce Products

Microsoft Dynamics 365

• 24A: Connect using Oracle CPQ Integration Center

Oracle Commerce Cloud

• 24C: Self-Service Portal Integration
• 24D: Self-Service Checkout, Quote Proposal Sharing
• 25A: Direct Order Capture, eSignature Flows
• 25D: Pre-priced Orders, Cart-to-CPQ Synchronization
• 25C: Automated Rejected Renewal Cancellation

DocuSign

• 24B: OAuth 2.0 Support, Certificate Management
• 24D: JSON Format for Connect Messages
• 25B: Self-Service Integration Flow

Oracle Fusion (Order Management, Subscription Management, Sales)

• 24A: Coverage Products, Kit Products in Orders
• 24D: Subscription Amendment Flow
• 25A: Price List Synchronization from Fusion Pricing
• 25B: System Config Model Orders, Renewal Cancellations
• 25C: Inflight Subscription Orders, Fusion Charge Definitions Import
• 26A: Menu Items and Cards in Oracle Fusion

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Trend 7: Developer Experience & DevOps

Oracle is investing in developer productivity:

• 24D: Create and Migrate Packages via CLI — the first CLI tool for CPQ
• 24D: Performance Debugger for Configuration Actions
• 25A: Performance Debugger Logs with Commerce Interactions
• 25B: CPQ Performance Reviewer, Performance Tool REST API Enhancements
• 25C: CPQ Implementation Report (health check for implementations)

The Direction

CPQ is traditionally configured through UI-based administration. The introduction of CLI tooling (24D), REST-based migration APIs (25B), and implementation health reports (25C) suggests Oracle is building toward a DevOps-friendly CPQ where configurations can be version-controlled, tested, and promoted through CI/CD pipelines.

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Forward-Looking Predictions

Based on the trends across these nine releases, we can anticipate:

1. AI will become pervasive: Expect AI-assisted configuration, AI-driven approval routing, and predictive pricing suggestions
2. Redwood will fully replace legacy UI within 2–3 releases for all personas
3. Standard ABO will mature into a full subscription lifecycle management module
4. The pricing engine will gain ML capabilities for dynamic/optimal pricing recommendations
5. Low-code/no-code tooling will expand, building on the Product Workbench and auto-generation features
6. Composable CPQ will become the norm, with REST APIs covering 100% of system functionality

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Source References

All feature data sourced from Oracle's official Cloud Applications Readiness publications: